Less than 1% of COVID-19 vaccines worldwide have been administered in low-income countries, a number that must be corrected to save lives, restart economies, and meaningfully rebuild the travel industry. Intrepid is stepping up to support global access to COVID-19 vaccines.
James Thornton
James Thornton
Hailing from the UK, James began his career in asset management before taking the leap to join Intrepid Travel’s UK office as a sales manager in 2005. James went on to hold a variety of senior roles at Intrepid and became CEO in March 2017. Under his leadership, Intrepid achieved B Corporation certification and successfully navigated the COVID-19 pandemic. In 2018 James was named Hospitality and Tourism Executive of the Year in the CEO Magazine Awards. He is a member of the Young President’s Organization and the Australian Institute of Company Directors. James' favourite Intrepid trip to date was trekking with the gorillas in the Volcanoes National Park in Rwanda: "Being face to face with a mountain gorilla in their natural habitat was the most exhilarating experience. I’ll forever treasure that experience."
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News
An open letter from Intrepid Travel’s CEO: balancing purpose, people and profit during a global pandemic
Since its inception on a Melbourne kitchen table 31 years ago, Intrepid has been committed to balancing purpose and profit for all of our staff, customers and partners.
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In 2017, the ‘First National Constitutional Convention’ in Australia was held at the foot of Uluru. It was a gathering of 250 Aboriginal and Torres Strait Islander delegates from all over the country, and out of it came an open letter to all Australians: the Uluru Statement from the Heart.
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For Intrepid CEO James Thornton, being open about our mistakes can make us not just better travellers, but better people too.
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While the decision to boycott a country for human rights violations might seem like an easy one, it’s not necessarily the most ethical.
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There is nothing more certain than change, but as leaders in the travel industry we have a huge influence on what that change should be.